My Strategic Communication Master’s Degree

Above all, I think what I most appreciate about pursuing my master’s degree in strategic communication while working as a communications professional is that I can apply what I learn in class almost immediately. That is so gratifying. As an undergraduate, I learned a tremendous amount, of course, but I really hadn’t experienced many of the situations I was reading about. Now, I can use the knowledge I learn in my MSU master’s classes with circumstances I come across at work. Not only does this help me, but it helps my organization, too.

Read the entire article from Jen Orlando. Follow Jen @OrlandoJennifer

How One Facebook Post Changed My Life

I am now in my third semester of the Strategic Communication Online Master’s program and I have never stopped singing its praises. The course work I have taken thus far has drastically improved my ability to communicate effectively across digital platforms.

While intimidating at first, the online classes make working full- time with a full course load manageable. The professors and communication professionals who teach the courses are deeply invested in each of us and strive for our overall success.

Read Katie’s story and follow Katie @katie_nye

What’s Your Social Media Strategy?

What is the most compelling piece of social media content you’ve shared this week? Was it a video? A picture? What about ads? What’s the most compelling advertisement that motivated you enough to either click or buy?

Social media, mobile and digital are no longer stand-alone tactics and have evolved quickly beyond their descriptive names to be integrated strategically into advertising, PR, media and the communication industries. Social media strategy has quickly become one of the most important ways to communicate.

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Video Conferencing Etiquette

Maintain eye contact –  Use front-facing camera I’ve known a handful of people who have a legitimate illness with their eyes which sometimes makes them appear to not be looking you in the eye.  Ever met someone like that? You try to pay attention to them but you’re distracted because you don’t know which eye […]